2017 BMW Automated Driving. BMW is shaping the future of mobility and the way we experience it through ongoing development projects and technically revolutionary innovations in automated driving, intelligent connectivity and interior design. At the Consumer Electronics Show (CES) 2017, taking place in Las Vegas on 5 – 8 January 2017, the German premium car maker will present a wide range of new products and services which are set to headline this radical change in the very near future. It will also be revealing a vision of an interior whose architecture and user interface are extensively adapted for fully automated driving on board a vehicle that is seamlessly integrated into the driver’s digital life. The innovations BMW is presenting at the CES show in design, technology and functionality emphasise the company’s leading role over many years – through its ConnectedDrive programme – in the field of connected driving. BMW’s pioneering advances in the areas of automated driving, intelligent connectivity and control and display systems are closely interconnected. The company offers highly innovative systems and technologies in all these areas. Examples include the driver assistance systems available for the brand’s current model range, the BMW Connected digital mobility companion and intuitive and flexible control and display systems such as the Head-Up Display, BMW iDrive, voice control and BMW gesture control. Such technologies provide an ideal platform for innovations aimed at delivering a futuristic mobility experience defined by hallmark BMW characteristics. Steady progress towards automated driving is reducing driver stress and offering drivers a new degree of freedom in how they use their time in the car. At the same time, intelligent connectivity between vehicles, drivers and the outside world is creating new scope for efficient, creative and stimulating use of this freed-up time. At the CES 2017 show, BMW will be showcasing the potential of connected mobility with demonstration drives in a prototype based on the new BMW 5 Series Sedan. This will provide an opportunity to experience innovative digital services underpinned by BMW Connected and the flexible Open Mobility Cloud platform. BMW will also present the BMW Connected Window – its vision for an innovative digital touchpoint highlighting the breadth of possible applications for BMW Connected services not only in the car but also in the home. Looking into the future of interior design, the focus will be on innovative display and control technology. The BMW i Inside Future sculpture at the CES show will showcase BMW HoloActive Touch, which marks a new dimension in how drivers select and control vehicle, navigation, infotainment and communication functions. Demonstration drives in the BMW 5 Series Sedan-based prototype will shine the spotlight on a personalised, connected driving experience in a highly automated vehicle. A variety of technical modifications to support automated driving, based on the research & development projects of autonomous driving, have been incorporated into the new BMW 5 Series for the purposes of the demonstrations. On specific route segments, drivers can hand over both longitudinal control tasks and lateral control to the assistance systems, which frees them up to concentrate on other activities. The sensor and control technology that makes it possible for drivers not only to delegate acceleration and braking to the vehicle but also to take their hands off the steering wheel for long periods at a stretch is based on a further-refined prototype solution based on the driver assistance systems already fitted in today’s production vehicles. This is another reminder of the high quality and potential of the technology already deployed in current BMW models. The BMW i Inside Future sculpture at CES 2017 focuses on the opportunities and challenges presented by fully automated driving. What will we be able to do in an interior of the future? What kind of experience will a car journey offer? BMW i Inside Future shows there will be no conflict between personalisation and sharing in the car of the future. It also showcases BMW HoloActive Touch, BMW’s latest take on the future of in-car control and display technology. BMW HoloActive Touch is the latest chapter in a story that began with BMW iDrive. That system, which was revolutionary when first introduced and was subsequently imitated throughout the automotive industry, was both a substitute for and a complement to conventional switches and buttons.

Comments

1. Automated driving - why do we need it?
2. why do people seem to want to make life so easy to the point of a Wall-E scenario lol