Kelley Cheng A prominent figure in the design industry in Singapore, Kelley Cheng is literally a Jill-of-all-trade - the Editor-in-Chief of the Singapore Architect magazine, she is also the Creative Director of her own publishing & design consultancy The Press Room, and on top of it, she owns 2 trend-setting F & B outlets 15 minutes and Night & Day. With 12 years of experience in the publishing industry, Kelley started her own publishing firm at 27 and founded the multiple award-winning design magazine ish, which successfully ran for a decade until 2009. Graduated as an honours student from the School of Architecture, National University of Singapore, she teaches Visual Communication in the Nanyang Technological University, and sits on the advisory panels for educational and design institutions (Singapore Polytechnic's School of Design, LaSalle Degree Validation Panel, Singapore Furniture Industry Council Design Development Committee, etc). She has been a curator for various art exhibitions, sat on numerous judging panels for local and international design competitions (Red Dot Awards, Nagoya-Do!, Design for Asia, Creative Circle awards, etc). Kelley was celebrated as one of 2009 Great Women of Our Time and one of the 50 Most Inspirational Women 2010 in Singapore. About TEDxSingapore City2.0 on 13 Oct 2012 TEDxCity2.0 was a global day of "imagineering" inspiring ideas, dynamic conversations and brainstorming Ideas To Build Idea Cities. "All great things have their origins in that which is small" said philosopher Lao Tzu. Likewise, all great cities had humble origins as small towns. Singapore was founded because of an idea that a small sandy island could become a great place for trade of goods across the world. In this 21st Century, the trade of our ideas, inspiration and inventiveness is now the most valuable exchange between humans. How can we build our Singapore to become a great City of Ideas in a planet of interconnected ideas? About TEDxSingapore This was TEDxSingapore's 18th event since we were founded in April 2009. TEDxSingapore brings people together to seek a deeper understanding of ourselves and our world, and to inspire ideas and action for a better future for us all. Founded in April 2009, we are 100% Community-Created. Express your passion for ideas and inspiration with millions of people around the world and in Singapore. Be authentic, Embrace everyone, Celebrate our possibilities, visit www.TEDxSingapore.sg About TEDx In the spirit of ideas worth spreading, TEDx is a program of local, self-organized events that bring people together to share a TED-like experience. At a TEDx event, TEDTalks video and live speakers combine to spark deep discussion and connection in a small group. These local, self-organized events are branded TEDx, where x = independently organized TED event. The TED Conference provides general guidance for the TEDx program, but individual TEDx events are self-organized.* (*Subject to certain rules and regulations)

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1. too many er..... and er.... and er...